Interesting projects: Shamba Shape Up!

Developments,

a free quarterly magazine from the UK Government’s Department for International Development designed to increase awareness of development issues [snippet taken from here]

writes in a recent article about a funny and great idea: the TV show Shamba Shape Up!

It is one of these makeover programmes where people come into your house and improve things and get you a new design.

But this show focuses on the needs of Kenyan households. As David Campbell, the director of the production company puts it:

“… this programme will look at practical ways for families to tackle problems at home with a sustainable approach. […] We did a lot of research to find out what were people’s priorities, and it kept coming back to water, power and food. So the plan is to look at sustainable agriculture, energy use and issues around water use and supply, and then have a team go in who can demonstrate simple ways for people to address these things. ” [Snippet taken from here]

I think that’s a really great idea to spread information on easy ways to improve ones life. TV is in some areas more widespread than internet and these shows of course also add some entertainment factor.

The pilot is available for free on the internet, check it out.

Tags:
Interesting projects: Shamba Shape Up!
was published on 14.08.2008 by Florian Sturm. It files under global
You can follow any responses to this entry through the RSS 2.0 feed.
2 Comments AddThis Feed Button

2 Responses to “Interesting projects: Shamba Shape Up!”

  1. Daniel Muguko Says:

    This is a great idea.

  2. M Says:

    This sucks big time. It’s sponsored by Syngenta, the biggest producer of GM crops, fertilizer and seeds. They’re famous for their roundup seeds that a farmer has to buy annually for higher prices than heirloom which is seed producing and Starlink corn which causes cancer in rats and is now mixed in regular crops. In 10 years the soil will be barren and farmers have to depend on their poisonous fertilizer and pesticides. People will regret this. It’s big corp disguised as sustainable development. Shame on them to take advantage of poor farmers in developing countries.